In 2022 PPC advertising will be one of the most wanted digital marketing services!
In fact, 85% of digital marketers say that PPC campaigns bring both the agency and the client good ROI and that PPC sales have skyrocketed in 2021 like never before.
PPC advertising does pay off in a major way, it gets your clients in the faces of potential consumers and target audience.
The one setback with PPC is that it is not a set it and forget it type of digital marketing service
It needs to be monitored frequently but most importantly, it needs to be done right.
Now if your agency does not offer PPC advertising it may be time to step up your services offerings because PPC ads are a moneymaker.
So, the question is why are you not offering PPC ads in your service roster?
It could be due to a lack of skill or specialization in PPC.
Possibly lack of resources.
On the flip side, you could already be offering your current clients PPC advertising and it has gone stagnant and both your agency and your client are not making bank.
In either case, you need your agency to grow and you need help getting on track.
Enter a White Label PPC Management Agency.
A White Label PPC Management Agency can take your digital marketing agency to the next level with its expertise in PPC ads execution.
These agencies really have the most up-to-date knowledge and know-how in all things PPC including tactics and all the latest trends.
In this article, we will cover everything you need to know about White Label PPC and how it can directly help to grow your digital marketing agency.
- What Is White Label PPC Management?
White Label PPC Management is when a digital marketing agency hires a White Label PPC Management Agency to manage and run their client’s PPC ads campaigns.
The White Label PPC Management Agency does the leg work on behalf of the digital marketing agency.
They work as a silent additional part of the agency’s team or as an extension of the team.
This means that the digital marketing agency gets full credit for the PPC campaigns because all of the quote-unquote PPC work has the digital marketing agency’s branding on it (agency name, logo, etc).
Bonus Tip: White Label PPC Management Agencies can pair PPC services with SEO services for maximum ROI. It is just another way to grow your own business (hello cross-selling) and to also give your clients maximum exposure. White Label PPC Management gives digital marketing agencies the opportunity to offer clients more while being able to take on more clients at the same time.
- Why Would I Offer My Clients PPC Ads?
PPC ads guarantee results and your client wants and needs those results to get the potential customer to take action and click!
PPC ads enable both small (startup) and large (enterprise-level) businesses to grow and reach new levels of success without having to put out a lot of capital.
Because your clients only pay for the ads that are clicked on, PPC budgets can vary from a low-end budget to a soaring one.
This all depends on what the client can afford and put into the PPC ads campaign.
So essentially there is a PPC campaign for every budget.
- Why Should I Hire A White Label PPC Marketing Agency?
Hiring a White Label PPC Marketing Agency can tremendously benefit your digital marketing agency.
Not only does it benefit your business, it also benefits your clients as well.
White Label PPC Management also allows your agency to offer its clients new heights of PPC campaign success through excellent management and optimization.
You can resell your clients the absolute highest level of PPC ads services that will allow your agency to expand and grow while being able to give your clients the best possible customer service.
Simply put White Label PPC Marketing is a smart business solution!
- What Are The Benefits Of White Label PPC Management?
A White Label PPC Management Agency offers many benefits and solutions to your digital marketing agency.
Here are some of the benefits you can expect to get when you hire a White Label PPC Management Agency!
- Expand Your Service Offerings & Grow.
You can offer your existing clients more than ever before while attracting new potential clients. White Label PPC Management gives you the opportunity to expand your service roster and offer clients the best PPC ads solutions possible. The more services you can offer the more clients you can attract. Having well-executed case studies in your portfolio only adds value to your agency and will help separate you from the competition.
- You Get PPC Management Experts.
White Label PPC Management Agencies are composed of PPC experts who know the ins and outs of executing a solid and successful PPC ads campaign.
The White Label PPC team can change and adapt different tactics and techniques at a moment’s notice so that PPC campaigns are performing at their best at all times. These teams have both PPC mavericks and newbies that keep up with the most current tech and trends in the PPC ads world.
- You Can Scale Your Business & Save On Resources.
Running a digital marketing agency costs a lot of money and resources can run dry fast if the money is not coming in as quickly as it is needed. A White Label PPC Management Agency can help you save on resources such as building an in-house team that requires hiring, onboarding, potential training, wages, benefits, etc. If your i-house already specializes in web design, social media, or SEO marketing you do not need to have a PPC expert on staff. A White Label Agency completely cancels that need allowing you to scale and save your business a lot of cash. Being able to scale your business in this way gives you the opportunity to reinvest that saved money into other areas of your business to further grow your digital marketing agency.
- Saves You & Your In-House Team Time.
When you hire a White Label PPC Management Agency you and your in-house team can focus on its niche or core services. There is no need for your in-house to waste any energy on PPC campaigns, they just need to focus on nurturing the client relationship by providing excellent customer service. This means your team can also use the time they have available to cross-sell services like PPC and SEO to existing clients, which will increase ROI for both parties. Having the extra time also allows for better focus on sales and growth like attracting and attaining new prospects. This all works towards the expansion of your business as well as your clients both current and new!
White Label PPC Management can take your digital marketing agency to the next level of exposure and success. You will be able to attract clients like never before and keep your current clients engaged and excited about growing their own businesses. Hiring a White Label Management Agency is not only a wise business decision that will make you and your client’s money but the growth and expansion that you can achieve is remarkable. It is worth doing the research to find for yourself and your agency a White Label PPC Management Agency that fits your wants and needs. Look for a White Label PPC Management Agency that understands your end goals and will help you get there. Do yourself a favor and make the best investment into your agency’s future.